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Massage in the Real World 2.0
Let's Celebrate!!!
Get Started (2:09)
Module 1: Welcome
Lesson 1: Massage As A Lifestyle (5:08)
Lesson 2: Your Why (4:44)
Lesson 3: Defining a Thriving Practice (9:18)
Lesson 4: Creating Good Habits (9:35)
Module 2: The Basics
Lesson 1: Massage As A Lifestyle - Mindset Work (15:55)
Lesson 2: Niching (8:36)
Lesson 3: Deciding on an Area to Practice
Lesson 4: Naming Your Practice
Lesson 5: Figuring Out Legal Entities
Lesson 6: Opening a Bank Account
Lesson 7: Governing Agencies
Lesson 8: To Supplement of Not To Supplement
Lesson 9: Deductions
Lesson 10: Budgeting & Bookkeeping (13:43)
Lesson 11: Reverse Engineering Your Schedule to Establish Price/Days/Times (7:18)
Lesson 12: Mission Statement (4:32)
Module 3: Boundaries, Policies, Procedures, & Ethics
Lesson 1: Massage As A Lifestyle - Yoga for Massage Therapists (33:31)
The Importance of Module 3 (1:58)
Lesson 2: Professionalism (3:01)
Lesson 3: Ethics
Lesson 4: Boundaries (14:13)
Lesson 5: Policies & Procedures
Lesson 6: Safety
Module 4: Networking & Marketing
Lesson 1: Massage As A Lifestyle "Your Inner Captain" with Hazel Hoff (18:18)
Lesson 2: Defining Your Value
Lesson 3: Marketing Plan (8:43)
Lesson 4: Branding (12:13)
Lesson 5: Paper Marketing Material
Lesson 6: Networking (16:03)
Lesson 7: Referral Programs (9:14)
Module 5: Set-Up
Lesson 1: Massage As A Lifestyle - Meal Prep (13:16)
Lesson 2: Finding An Office (28:17)
Lesson 3: Laundry
Lesson 4: Payment Options (4:22)
Lesson 5: Onboarding New Clients (5:28)
Lesson 6: Phones (5:56)
Lesson 7: Gift Certificates (3:55)
Lesson 8: Supplies
Module 6: Online Presence
Lesson 1: Massage As A Lifestyle - Mindset Hacks (12:18)
Lesson 2: Website (9:37)
Lesson 3: Scheduling (4:47)
Lesson 4: Email Marketing (6:39)
Module 7: Calling In The Professionals
Lesson 1: Massage As A Lifestyle - Priscilla Schultz, MSN, RN, CEN (30:16)
Lesson 2: Funding (15:19)
Lesson 3: Connecting with The Professionals (3:55)
Lesson 4: Insurance
Module 8: Social
Lesson 1: Massage As A Lifestyle - Grounding (11:48)
Lesson 2: Social Media (5:44)
Lesson 3: Reviews (3:27)
Module 9: Getting In The Flow
Lesson 1: Massage As A Lifestyle - Practicing Mindfulness (8:23)
Lesson 2: Automating Processes (5:35)
Lesson 3: Retail (7:23)
Lesson 4: SEO (34:33)
Lesson 5: Blog (14:16)
Lesson 6: Advertising (4:29)
Lesson 7: Accepting Insurance (6:20)
Module 10: Looking Towards The Future
Lesson 1: Massage As A Lifestyle - Financial Self-Care with Christine Walsh (52:27)
Lesson 2: Identifying Opportunities That Align (3:13)
Lesson 3: Continuing Education (2:28)
Lesson 4: Scaling (5:12)
Quiz
Quiz
Lesson 7: Referral Programs
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